CONNECTING INSPIRING BRANDS WITH CUSTOMERS

Inspired Drinks is a sales and distribution company specialising in providing commission based sales representation & wholesale distribution solutions, servicing independent retail, national retail & hospitality venues through partnerships with beverage producers.

Our mission is to connect inspiring brands with the best hospitality & retail venues within NSW & the ACT, ultimately providing the consumers across the state the opportunity to purchase & enjoy quality beverages at their local venue. Being headquartered in Canberra we are in the unique position to provide coverage in Canberra, Queanbeyan, NSW South Coast as well as the major cities of Sydney, Newcastle, Wollongong & the major towns across regional NSW. 

We are committed to working with our partner producers & brands to develop a custom service model that best suits your business needs. We offer customisable brand representation including percentage sales commission via your existing wholesale model, utilising our wholesale business with its extensive account base or fixed fee services. 

Bar, dimly lit

What can we do for you?

If you are looking to unlock the potential within NSW & Canberra for your brand please get in touch with Inspired Drinks founder John Bates to discuss the best solution to help your brands reach more consumers and grow your sales.

  • Commission based sales representation 

  • Wholesale sales & distribution 

  • Merchandising, tastings & activation 

  • Festival & event activation and staffing

  • Sales consulting & team training

Who Are We?

Inspired Drinks was founded in March 2023 by John Bates after an extensive career in sales and leadership within major multinational organisations and independently owned  businesses in Canberra, Sydney & Newcastle.

Honesty, a mutually beneficial approach to sales partnerships & and a friendly and straightforward demeanour are the pillars that underpin John's ethos. Consistently delivering outstanding results throughout an illustrious career from retail management, supply chain management and senior sales leadership roles. Over the past 12 years John has worked exclusively in the beverage industry, most recently as head of sales for a brewery in Canberra, developing the strategy and building the sales team from infancy to one of the largest independent breweries in Australia within 5 years. 

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